When it is safe to travel again, the Richmond region will be on top of many people’s vacation plan lists.
Richmond was named as one of the “50 Best Places to Travel in 2021” this month by Travel + Leisure, one of the country’s leading magazines covering domestic and international travel.
The designation is significant for the region, according to Richmond Region Tourism, the nonprofit organization dedicated to promoting the Region to meeting, convention and sports event planners, tour operators and leisure travelers.
“We know national recognition helps drive interest and visitors to our region,” said Jack Berry, Richmond Region Tourism’s President & CEO. “As we look to the future, we know the health of our region’s economy depends on a strong travel sector. Our team is actively working with partners to welcome visitors back to the region when it is safe to do so.”
Richmond Region Tourism launched TravelSafeRVA.com as a resource for visitors to navigate safety protocols when traveling in the future.
Travel + Leisure noted Richmond’s focus on inclusion, public art and central location as reasons to visit:
“One of 2020’s most indelible images, and the one that best captured the changing identity of Richmond, was that of Marcus-David Peters Circle on Monument Avenue: A statue of Confederate general Robert E. Lee astride a horse, its stone plinth a kaleidoscope of tags in support of Black Lives Matter. Now, with the statue’s removal in the works, Richmond is looking toward a new, more inclusive future. Virginia’s governor announced a proposal to allot $10 million in state funding to redesign the site, along with the stretches of Monument Avenue that once held similar tributes to Confederate figures. Another $9 million is proposed to help improve Richmond’s existing Slave Trail and establish a Slavery Heritage Site. Elsewhere in the city, look for public art created this year as part of Mending Walls RVA, a project spearheaded by muralist Hamilton Glass that brings together artists from disparate backgrounds to create murals around Richmond. Newly launched nonstop flights from Florida, Las Vegas, and Los Angeles will make visiting in 2021 a breeze, and Richmond’s location — within easy reach of Charlottesville, Virginia Beach, and wine country — makes it an ideal home base for a lengthier exploration of the state.”
Earlier this year, Richmond Region Tourism released its 10-year strategic plan aimed at responsibly growing the region’s tourism industry while supporting quality of life for residents. “Richmond Region 2030” focuses on experience development, infrastructure investments, and hospitality industry advocacy. The plan will be an important roadmap as the region’s tourism economy rebounds.
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